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21/05/2010
Walking on water

There is a new sport around and it’s called Liquid Mountaineering. It turns out men can walk on water after all! In this video we see some guys practicing and explaining how it works. It’s not easy: you have to run up in a curve and looking at the video content you won’t make it to the other side, but still it looks like fun.

The documentary style video promotes Hi-Tec water repellent shoes in a subtle way, in combination with a blog. But is it real? The video has been viewed almost 2 million times since April 28.

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